Meet Clara

About Me

Clara life coach psychology woman with long brown hair, wearing a leopard print top and a watch, is sitting at a table in CH life coaching office in Windhoek Namibia, smiling and resting her chin on her hand.

Humble Beginnings

Hi, I’m Clara.
I was born and raised in Namibia, South-West Africa.
I grew up on a farm before moving to the Namibian capital, Windhoek, in 2008. Being raised on the farm has taught me some timeless life skills and influenced my mindset in tremendous ways. While it taught me what being isolated feels like, it also taught me how to be independent and think for myself from a very young age.

It also fostered a strong love for sustainable living and using my hands to create, shape, and fix things. So, when I am not working on my business or seeing clients, I like to escape into my kitchen, garden or the little workshop in my garage to build and create things by hand - a deeply therapeutic way to make sure I don’t burn out and can show up as best as possible for my clients.

Clara life coach psychology woman in graduation cap and gown holding a diploma, smiling, standing against a blue background at the South African College of Applied Psychology graduation ceremony.

The Route to Psychology

I graduated from high school in 2013, and in 2015, I started studying counselling and psychology at the South African College of Applied Psychology (SACAP) in Cape Town.

Initially, I wanted to study forensic psychology, so the plan was to start with the 2-year Diploma in Counselling and Communication and then apply overseas.
But I quickly fell in love with other areas of psychology. Once I completed the two years, I applied for the Bachelors of Applied Social Science.

I graduated with both qualifications in 2019 and 200+ hours of training at St. Luke’s Hospice (SA), Nazareth House (SA), and St. Paul’s College (NA).

After a brief break, I applied for the Honours degree in psychology at SACAP - a very competitive degree that only takes 15 students a year. I got in and started studying in 2021. End of 2022, I graduated with another 300 hours of training.

I was finally eligible to register as a psychological counsellor in South Africa or Namibia, but life had other plans for me (thankfully).

Clara life coach psychology woman with glasses and brown hair sitting at a desk in CH life coaching office with a laptop notes, in a modern office setting in Windhoek, Namibia  with a plant and zebra print art in the background.

From Vision to Reality: Founding CH Life Coaching

It all started with an idea and a basic logo in mid-2023. I had to make lemonade out of the lemons that I was handed.

“I can offer some life coaching while I figure things out”, I thought. Initially, it was meant to be temporary, but I fell in love with both the structure and freedom that running my own life coaching practice promised.

And CH Life Coaching turned out to be my plan B.

Starting my own business from scratch without a mentor was tough - and sometimes still is - but I had some wonderful people who motivated and supported me from the start. The excitement of doing what I love, although differently, was much bigger than my fears and the uncertainty.

A circular logo with a green background featuring the text 'Clara Hassenpflug Psychology-Based Coaching' around the perimeter and a stylized 'CH' in the center. CH Life Coaching Windhoek, Namibia

From ‘Life Coaching’ to ‘Psychology-based Life Coaching’

After a year of being a life coach and running my practice, I quickly realised that not only was just simple life coaching not as fulfilling, but also that there is a gap in the market; no real middle ground between therapy and coaching.

That is how ‘psychology-based coaching’ came to life - a non-clinical space designed for people who don’t want the woo-woo type of life coaching, and would benefit from a blend between two powerful approaches - coaching and psychology (without it being therapy or counselling).

I knew I had the passion, the skills, the tools, and the training to deepen my approach and offer people something more.

And that is where I am today; in a career that not only allows me to weave in my passion for psychology, but also creating a space that helps others in an even deeper and more meaningful way. It has been the best decision I made - creating that sweet spot between coaching and therapy.

It’s been a rocky road, but the little wins and the big wins that I get to celebrate with clients make it all worth it!

Get started with CH Life Coaching, today.